Privacy Policy
Last Updated: September 7, 2026 · Domain: tradewarindex.com
01. Overview & Scope
This Privacy Policy explains how The Trade War ("tradewarindex.com", "we", "us", or "our") collects, uses, and protects information when you visit our website.
We do not collect directly identifiable personal information such as your real name, email address, home address, or credit card numbers. However, we collect pseudonymous technical data, usage metrics, and cookies to analyze website performance and serve contextual advertisements.
02. Information We Collect
- Pseudonymous Telemetry & Analytics: We collect IP addresses, device identifiers, browser type, operating system, referrer URLs, and interaction events (such as time spent viewing specific charts or interactive widgets).
- Local Browser Storage: We use your browser's
localStorageto save your UI preferences (such as dark/light mode and your selected US/Canada perspective). This data remains entirely on your device and is never transmitted to our servers.
03. Analytics & Cookies (GA4)
We use Google Analytics 4 (GA4) to understand visitor engagement, popular sections, and session duration:
- GA4 uses cookies (
_ga) to distinguish unique visitors and track component-level dwell time. - IP addresses collected by GA4 are used for coarse geographic estimation and are processed pseudonymously.
- You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
04. Advertising & Consent Management (Google AdSense & CMP)
We serve advertisements through Google AdSense. Third-party vendors, including Google, use cookies to serve ads based on prior visits to our website or other websites.
EEA / UK & US State Consent Banner (Google CMP)
To comply with the General Data Protection Regulation (GDPR), the ePrivacy Directive, and US State Privacy Laws (such as CCPA/CPRA), we integrate a Google-Certified Consent Management Platform (CMP).
Visitors from the European Economic Area (EEA), United Kingdom, Switzerland, and applicable US states are presented with a consent banner offering three explicit choices:
- Consent: Accept personalized advertising and non-essential cookies.
- Customize: Select granular vendor and cookie permissions.
- Do Not Consent / Reject: Decline personalized ads (contextual ads will be served instead).
You can change or revoke your cookie choices at any time by clearing your browser cookies or clicking the cookie management link in the site footer.
05. Your Rights & Privacy Choices
Depending on your location, you have rights regarding your personal and pseudonymous data:
- GDPR (EU/UK): Right to access, request deletion, or restrict processing of pseudonymous personal data.
- CCPA / CPRA (California): Right to opt-out of the "sale" or "sharing" of personal information for cross-context behavioral advertising.
- Browser Opt-Out: You can configure your browser to block or alert you about cookies. Note that some site features may degrade if cookies are disabled.
06. Third-Party Links & External Sites
Our website links to official government open data sources (Statistics Canada, U.S. Census Bureau, Bank of Canada). We are not responsible for the privacy practices of external websites.